Recently, we’ve launched a brand new blog series, Kid Comprehension. In this, we explore the trends, unique traits and methods to better reach, connect with and understand the future generation of makers, builders and consumers. The first installment of the series can be found here, in which we discuss how to maintain a child’s attention … [Read more…]
If you’ve been following PopUp Play for a while, you’ve probably seen us express how much we really love this generation of kids. After all, we are in the business of understanding how kids like to have fun. And, according to our fans, we’re doing a pretty good job. That’s why we’re starting a new … [Read more…]
Lately, there’s been a lot of coverage about the potential of Millennials to make some serious change in the world. While the Millennial generation definitely has the ability to change the way we do a lot of things, the youngest generation, Gen Z, certainly shouldn’t be overlooked. For that reason, PopUp Play is starting a … [Read more…]